Know when a beauty influencer is already your customer
In beauty, the right review from the right creator moves products. sonarID identifies the influencers, makeup artists, dermatologists, and editors buying from your Shopify store in real time — so you can activate those relationships before your competitor does.
Beauty brands compete on word of mouth — and miss it constantly
The beauty industry runs on social proof. A dermatologist recommendation, a viral TikTok review, an Allure Best of Beauty mention — these are the outcomes beauty brands spend enormous budgets trying to manufacture. Most of the time, the creators and editors who could generate that impact are already buying from you.
But without order enrichment, you ship them a standard package and move on. The influencer doesn't get a personal note. The dermatologist doesn't get a clinic sample set. The editor doesn't hear from your PR team. The moment passes.
sonarID closes this gap. Every order is identified in real time — cross-referenced against 2.4 million indexed profiles including social media, professional databases, and editorial registries. When a VIP buys, your team knows within seconds.
Beauty and skincare influencers
Identify beauty creators on Instagram, TikTok, and YouTube at checkout — follower count, platform, niche, and engagement rate. Know if you're shipping to a 1M-follower skincare account before you seal the box.
Professional makeup artists
MUAs who buy your products often recommend them to clients on set, in editorial work, and on their own channels. sonarID flags licensed MUAs and working artists so your team can build those relationships.
Dermatologists and estheticians
When a dermatologist or licensed esthetician orders your skincare line, it's worth knowing. Professional endorsements — even informal ones — carry outsized credibility in the beauty category.
Beauty press and editors
Flag editors from Allure, Byrdie, Refinery29, and other beauty media the moment they place an order. A single 'best of' inclusion drives more sales than most paid campaigns.
Celebrity and entertainment VIPs
Cross-reference every order against verified celebrity and public figure databases. When an A-list name buys your serum, your team knows before fulfillment — not from a Google Alert two weeks later.
Founders and investors in beauty
Beauty investors, brand founders, and retail buyers who purchase from your store are signals worth paying attention to. Partnership and acquisition conversations start somewhere.
The TikTok skincare review
A 900K-follower skincare creator on TikTok orders your hyaluronic serum. She's a loyal customer — third order in six months. You had no idea she existed in your database. She reviews a competitor's version instead because they reached out.
sonarID flags her on her first order. Your team gets a Slack alert with her TikTok handle, follower count, and typical content format. On her third order, you send a personalized note and a few unreleased products. Her 'my skincare must-haves' video features your brand.
The dermatologist endorsement
A board-certified dermatologist with a growing educational social following orders your barrier repair cream. Treats it as a consumer order. Ships in a brown mailer. She mentions it once in a comment thread — you never know.
sonarID identifies her credentials and social presence. Your team reaches out, sends a complimentary set for her clinic, and she becomes a recurring educational partner. Her recommendation posts drive a measurable sales lift in her audience demographics.
The beauty editor placement
A senior beauty editor at a major magazine buys your SPF moisturizer for personal use. It ends up on her personal list but not in the magazine because no one from your brand was in contact. Your competitor had a brand relationship.
sonarID detects the order and cross-references her editorial bylines. Your PR team is alerted and sends a curated set for the upcoming summer beauty roundup. Your product makes the editorial.
Five minutes to install. Immediate intelligence.
Connect sonarID to your Shopify store from the App Store. No engineering work, no webhook configuration, no data mapping. Every new order enriches automatically — you just act on the alerts.
Less than the cost of one gifted PR package
Plans start at $69/month with 500 enrichment credits. At $0.05 per enrichment, identifying one influencer with 500K followers more than pays for the plan — before you even consider the downstream value.
VIP detection for fashion brands
Identify influencers, stylists, and press buying your apparel and accessories.
VIP detection for luxury brands
UHNW customers, celebrities, and investors buying premium DTC products.
Built for Shopify Plus merchants
Enterprise-grade order enrichment for high-volume Shopify Plus stores.
Turn your best customers into your best advocates
sonarID identifies every influencer, dermatologist, and editor in your customer base — the moment they order. 5-minute setup, no code required.